Best-Designed RV Park Websites That Boost Bookings

A well-designed website is one of the most powerful tools an RV park can have. The website is often the first impression potential guests get of the park, and it can make or break their decision to book. A site with slow load times, clunky navigation, or confusing booking options will keep visitors away. On the other...

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How We Created the “Paper Monster” Cinematic Ad for RoverPass Using Only AI

Every great campaign starts with a spark, and for us, that spark was a simple, striking metaphor: what if all the chaos of campground paperwork became a literal monster? From that idea, we knew we wanted to create something cinematic, emotional, and visually memorable. But instead of turning to traditional production methods, we turned to something new:...

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Mastering RV Slang: Decoding Terms Every Camper Should Know

If you have recently bought new RVs or are new to RV life, you’ll quickly realize RVers have their own language. That’s why we’ve gathered a small dictionary, from a seasoned RVer to a newbie. You’ll know all about RV type, campground etiquette, and road trip lingo. Understanding RV slang is great if you want to understand...

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Fiesta on Wheels: Delicious Cinco de Mayo RV Recipes Made Easy

Cinco de Mayo is the perfect excuse to add sizzle and vibrant energy to your RV escapade. You don’t require an entire kitchen to throw a party that’s celebratory and delicious. For RVers, it’s a great reason to mix up the usual camp menu and bring on some flair with Mexican-inspired meals that are simple, fun, and...

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Best Bug Sprays: What Works and What to Know

Whether camping, hiking, or traveling in your RV, spending time outside is one of life’s great pleasures. But biting bugs can quickly ruin the fun. That’s why having the right bug spray on hand is essential for anyone who loves the outdoors. With so many bug sprays and insect repellents on the market, choosing the best one...

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How to Create an Event in Your Campground Using Ticketing Tools

Hosting events at your campground is one of the most effective ways to offer guests a unique experience, build a strong sense of community, and generate additional revenue. From weekend concerts and fishing tournaments to stargazing tours and seasonal festivals, events create energy that enhances your campground’s reputation and encourages guests to return. However, as your events...

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Should You Be Using A VPN When You’re In Your RV?

For many, the open road is the ultimate symbol of freedom. RV travel lets you explore the country on your own terms — waking up to mountain views one day and parking beside a tranquil lake the next. But while RVing provides the thrill of discovery and spontaneity, it also includes digital perils most travelers do not...

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SEO for Campgrounds and RV Parks: Master Local Search to Get More Direct Reservations

Search Engine Optimization (SEO) is essential for campgrounds and RV parks looking to increase visibility, attract more guests, and drive direct bookings. With travelers searching for campsites online, ranking higher in Google Search and Google Maps can significantly impact the business. This article covers essential SEO strategies, including local search optimization, content marketing, technical SEO, and backlink...

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The RoverPass Annual Report: Exclusive Data Shaping Camping, RVing, and Glamping

In 2024, campground operators, RV park owners, and glamping businesses navigated a year filled with both growth and challenges. From an increase in first-time campers to shifting booking behaviors, understanding these trends is crucial for making informed business decisions. The 2025 RoverPass Annual Outdoor Hospitality Report compiles exclusive data from thousands of reservations, offering insights into occupancy...

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